{"id":56,"date":"2020-07-28T15:22:37","date_gmt":"2020-07-28T13:22:37","guid":{"rendered":"https:\/\/faq.op-weborama.fr\/?p=56"},"modified":"2020-07-28T15:22:37","modified_gmt":"2020-07-28T13:22:37","slug":"creatives-formats-and-properties","status":"publish","type":"post","link":"https:\/\/faq.op-weborama.fr\/index.php\/2020\/07\/28\/creatives-formats-and-properties\/","title":{"rendered":"Creatives formats and properties"},"content":{"rendered":"\n<p><strong>The properties tab allows you to build and edit a single creative.<\/strong><\/p>\n\n\n\n<p>To build a creative, you need first to select the format of the creative&nbsp; .<\/p>\n\n\n\n<p>The available formats are the following :<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>Image Ad &nbsp;( IM )<\/strong><\/td><td><\/td><\/tr><tr><td><strong>Standard Ad&nbsp; (SD)<\/strong><\/td><td><\/td><\/tr><tr><td>(Quick formats)<\/td><td><strong>Standard Ad+ Layer&nbsp; (SD +)<\/strong><\/td><\/tr><tr><td><\/td><td><strong>Expandable (EXP)<\/strong><\/td><\/tr><tr><td><\/td><td><strong>Webo video player (VID)<\/strong><\/td><\/tr><tr><td><strong>Rich Media (RM)<\/strong><\/td><td>Generic Rich Media<\/td><\/tr><tr><td><\/td><td>Expandable (Rich Media)<\/td><\/tr><tr><td><\/td><td>Floor Ad<\/td><\/tr><tr><td><\/td><td>Video banner<\/td><\/tr><tr><td><\/td><td>Pushdown<\/td><\/tr><tr><td><\/td><td>Postclick<\/td><\/tr><tr><td><\/td><td>Prestitial<\/td><\/tr><tr><td><\/td><td>Preroll<\/td><\/tr><tr><td><\/td><td>Corner Ad<\/td><\/tr><tr><td><\/td><td>Combination Ad<\/td><\/tr><tr><td><\/td><td>Road Block<\/td><\/tr><tr><td><\/td><td>Takeover<\/td><\/tr><tr><td><\/td><td>Other<\/td><\/tr><tr><td><strong>Windows Live Messenger (WLM )<\/strong><\/td><\/tr><tr><td><strong>VAST (VST)<\/strong><\/td><td><\/td><\/tr><tr><td><strong>3rd Party JS\/HTML (3RD)<\/strong><\/td><td><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Note: You can see Rich media formats examples on the&nbsp;<a href=\"http:\/\/weboshowcase.com\/\">Weborama Rich Media Showcase<\/a><\/p>\n\n\n\n<p>The choice of the creative format is important since it conditions the settings options available in the other tabs.<\/p>\n\n\n\n<p>After having confirmed the selection of the creative format, you can then enter the name of the creative .<\/p>\n\n\n\n<p>When saving, the creative is created and inserted in the creative list of the folder and its settings are properties appear in the panel:<\/p>\n\n\n\n<ul><li><strong>The version<\/strong>&nbsp;of the creative :&nbsp;&nbsp; indicates the number of version of the creative : by default the 1<sup>st<\/sup>&nbsp;version (V1 ) of the creative is generated when building the creative then a new version is generated each that you edit the creative<\/li><li><strong>Live version<\/strong>&nbsp;: &nbsp;&nbsp;indicate the version of the creative which is live&nbsp; (as well as the number of insertions to which the creative has been assigned )<\/li><li><strong>Size<\/strong>:&nbsp; the default size is 1\u00d71, this value is automatically overwritten once you upload one file for the creative.<\/li><li><strong>Number of files :<\/strong>&nbsp;indicates the total number of files uploaded to build the creative this field is automatically filled in when you upload files to build the creative.<\/li><li><strong>Total weight<\/strong>&nbsp;: this field is automatically filled in when you upload files to build the creative. It indicates the total weight (in KB) of all the files uploaded for the creative.<\/li><\/ul>\n\n\n\n<p>At this point the creative \u2018hull\u2019 for the selected format is created; you need to upload the element(s) composing the creative on the Elements tab.<\/p>\n\n\n\n<p><strong><em>Note<\/em>:&nbsp;<\/strong>The creative format cannot be edited, except for rich media formats<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"http:\/\/doc.weborama.com\/wp-content\/uploads\/2012\/12\/crea-properties-expand.png\" alt=\"\"\/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>The properties tab allows you to build and edit a single creative. To build a creative, you need first to select the format of the creative&nbsp; . The available formats are the following : Image Ad &nbsp;( IM ) Standard Ad&nbsp; (SD) (Quick formats) Standard Ad+ Layer&nbsp; (SD +) Expandable (EXP) Webo video player (VID) [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[12],"tags":[],"_links":{"self":[{"href":"https:\/\/faq.op-weborama.fr\/index.php\/wp-json\/wp\/v2\/posts\/56"}],"collection":[{"href":"https:\/\/faq.op-weborama.fr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/faq.op-weborama.fr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/faq.op-weborama.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/faq.op-weborama.fr\/index.php\/wp-json\/wp\/v2\/comments?post=56"}],"version-history":[{"count":1,"href":"https:\/\/faq.op-weborama.fr\/index.php\/wp-json\/wp\/v2\/posts\/56\/revisions"}],"predecessor-version":[{"id":57,"href":"https:\/\/faq.op-weborama.fr\/index.php\/wp-json\/wp\/v2\/posts\/56\/revisions\/57"}],"wp:attachment":[{"href":"https:\/\/faq.op-weborama.fr\/index.php\/wp-json\/wp\/v2\/media?parent=56"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/faq.op-weborama.fr\/index.php\/wp-json\/wp\/v2\/categories?post=56"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/faq.op-weborama.fr\/index.php\/wp-json\/wp\/v2\/tags?post=56"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}